Growing your club

Growing your club


Don't forget to check out our pages on marketing and sponsorship and the support available to you. 

Football is played for fun by millions across England every week and is reliant on volunteers to deal with club administration. It may be a daunting thought to think about methods to expand and grow your club, but there is lots of help available! 





Charlotte Brown
Work towards Charter Standard as not only will it make you a more attractive option for potential players (and their parents), but it also ensures you have the infrastructure to be a sustainable club. Being Charter Standard and having this club-mark of accreditation, may also be attractive to potential sponsors who would want their brand attached to your club and the community it represents.
- Charlotte Brown, Hampshire FA Senior Football Development Officer

Charter Standard

FA Charter Standard status is a clear demonstration to all parents, sponsors and the public, that a club (or league):

  • Is well-organised, safe and offers opportunities for all
  • Has FA-qualified coaches as standard
  • Adheres to FA Respect Policies and Codes of Conduct
  • Prioritises Child Welfare
  • Maintains appropriate levels of discipline
  • Has access to the County FA and FA regional workforces
  • Can use the coveted ‘Three Lions’ FA crest on its marketing and business materials.


Consultations for marketing and sponsorship

Did you know you can arrange a 1-2-1 marketing & communications consultation and even a sponsorship consultation with a Hampshire FA Marketing & Communications representative? The consultations can occur in person or over the phone to make it even more convenient for you. If your club or your league is in need of any assistance, then a consultation might be a helpful start.