Get More Vits was established in 2013 by Steve Norris and Chris Arrigoni and prides itself on being a fresh, independent voice in the drinks market. The company recognised a gap in the market and tuned into the needs of a growing customer base and the emphasis on making more health-conscious decisions. Manufacturers have taken measures such as reducing salt and sugar as well as lowering fat in products and almost two thirds of soft drinks now contain no sugar at all.

In this everchanging climate, Get More Vits and Get More Vits for Kids, was introduced to provide a diverse range of drinks that helped adults and children alike harness the nutrients they needed without comprising the taste. Each drink communicates a key message that informs the consumer of the vitamins they need and how the range of Get More Vits, caters to those needs and equally, tastebuds.

Get More Vits has now joined forces with Hampshire FA and specifically the Hampshire FA Academy in a 2-season sponsorship as the Academy’s Official Hydration Partner. This is a first-of-its-kind partnership for the drinks company, which has never entered the sport sponsorship market since its inception, making it a progressive move. Furthermore, Hampshire FA’s sites now stock five different flavours of Get More Vits, which has seen an impressive uptake since the drinks hit the vending machines.  

The partnership will see the Get More Vits brand prominently featured across Hampshire FA’s sites and specifically, across all marketing activations involving the Hampshire FA Academy. Products will also be supplied to the students on the programme throughout the duration of the agreement to encourage a healthy lifestyle and the need to stay hydrated for physical and mental performance.

“We’re so excited to be named as Hampshire FA Academy’s Official Hydration Partner for the upcoming seasons. This is the first time we at Get More Vits have collaborated with a sports organisation before, and so we are all very excited to see this partnership flourish. Our drinks are full of flavour, your daily dose of vitamins and most importantly they’re low calorie and sugar free and so perfect for during or after sports.” Zoe Cooper, Marketing Manager at Get More Vits.

“The Hampshire FA Academy will receive the ultimate boost with this new partnership collaboration with Get More Vits as it signs a partnership as the Academy’s Official Hydration Partner. Our hub sites are well-stocked with the popular range of drinks and additionally, our members will also reap the benefits with discounts on products as found on the Get More Vits website. It is fantastic to have Get More Vits on board and more so as they enter the world of sport sponsorship, through this first-of-a-kind partnership with our county FA”. Neil Cassar, Hampshire FA CEO.